Aperol Spritz: The Newest Tonic Template Review

If you’ve been considering a new Showit template to take your brand to the next level, the latest TONIC template, Aperol Spritz, might just be the one that makes you say wow at first glance. In this post, I’m reviewing the Aperol Spritz template from both a designer and strategist’s perspective, highlighting who it’s perfect for, what makes it stand out, and how to get the most from it.

Table of Contents

1. Meet Joanna Moss Creative
2. First Impressions of Aperol Spritz
3. Key Features I Love
4. Who It’s For (and Who It’s Not For)
5. SEO, Copy, and Customization Opportunities
6. My Favorite Details
7. How to Get Started
8. Q&A: What is Showit?
9. Final Thoughts

Let me introduce myself.

I’m Joanna, founder of Joanna Moss Creative. With nearly two decades of experience in web design, I specialize in Showit websites that blend beauty with strategy. My work helps creative entrepreneurs, photographers, wedding planners, and more, elevate their online presence with designs that attract, engage, and convert dream clients.

I also partner closely with TONIC Site Shop because their templates are among the best I’ve seen for both creative design and strategic function. (And yes, I’ve customized a LOT of Showit templates over the years, TONIC consistently stands out.)

First Impressions of Aperol Spritz

Opening the Aperol Spritz demo site, my immediate reaction was: WOW.

✔️ Wow for the photo selection.
✔️ Wow for the consistency.
✔️ Wow for the overall high-end, modern-yet-elegant vibe.

This template feels fresh and luxurious, without being stuffy or overcomplicated. The balance of stunning fonts, elegant layouts, and thoughtful animations makes it perfect for entrepreneurs ready to step out of the ordinary and create a truly captivating online presence.

Key Features I Love

Here’s what stood out most:

• Beautiful Fonts & Consistency – The typography choices are elegant yet modern, setting the tone for a polished brand experience.

• Photo + Video Integration – Gorgeous photo placements and video features add personality and movement. This isn’t a static site, it feels alive.

• Animations & Unique Layouts – From subtle transitions to bold design elements, the animations feel intentional and fun, not overwhelming.

• SEO Potential – Unlike some minimalist templates that leave little room for text, Aperol Spritz has plenty of space for copy. This is a huge win for SEO. (And a reason I recommend pairing this template with a copywriter!)

• Portfolio Opportunities – Endless ways to showcase your work beautifully, whether through galleries, reels, or immersive sections.

• Scale & Customization – This template is big. There are so many pages and layout options you’ll have endless customization options now and when it’s time to add to your website. The upside? Flexibility. The challenge? You may want a designer’s help to fully customize it.

👉 Get the Aperol Spritz template here

Who It’s For (and Who It’s Not For)

Aperol Spritz is perfect for:

• Established photographers with a robust portfolio
• Wedding planners who want to elevate their brand and attract higher-end clients
• Videographers ready to showcase their work in a big, bold way
• Entrepreneurs who want a fun, modern look that still feels professional and timeless

This template is not for:

• New photographers with a small portfolio (this site is too big, it’ll swallow your work)
• Anyone who wants a very small, simple website with minimal content

SEO, Copy & Customization

One of the things I love most about Aperol Spritz is that it invites words. With so many dedicated areas for text, you can finally create a website that’s as strategically strong as it is beautiful.

That said, filling this much space with meaningful, conversion-driven copy can feel overwhelming. This is where working with a copywriter comes in. Pairing Aperol Spritz with strong messaging ensures you’re not just wowing people visually, you’re turning them into clients.

And if the customization process feels daunting? That’s where I can help. With my Signature Showit Website Design service, I take the template and make it truly yours, branding, SEO, content flow, and all.

👉 Work with me here

My Favorite Details

1. The Footer – Honestly, it’s a masterpiece. Polished, high-end, and filled with opportunities for both style and strategy.

2. The Polaroid Highlight Reel – This section feels fun, personal, and nostalgic while still fitting the luxe vibe.

3. Overall Visual Impact – Every section feels intentional and stunning. No filler pages, everything has a purpose.

How to Get Started (+ a Bonus)

You can grab the Aperol Spritz template here:

👉 Purchase Aperol Spritz on TONIC

Bonus: If you purchase through my link, you qualify to receive a free copy of my Matching Content Document to help you write your site content.

(Must use my affiliate link to qualify.)

Q&A

Q: What exactly is Showit?

A: Showit is a drag-and-drop website builder designed for creatives. Unlike rigid platforms, it allows full design freedom while keeping things easy to update, no code required. It also integrates seamlessly with WordPress for blogging.

👉 Curious? Get started with Showit here.

Q: Can I customize this template on my own?

A: Absolutely! Showit is a true drag-and-drop platform, which means you don’t need coding experience to update your site. That said, Aperol Spritz is a large template with lots of design features. If you’re feeling overwhelmed, hiring a designer (🙋🏼‍♀️ hi, that’s me!) can save you time and ensure everything is both beautiful and strategic.

👉 Work with me on customization

Q: Why TONIC templates?

A: TONIC Site Shop templates are in a league of their own. They combine jaw-dropping design with smart strategy—giving you layouts that not only look incredible but also help you book clients. I recommend TONIC because they create templates that truly work, both visually and functionally.

👉 Browse Aperol Spritz here

Q: The site feels really big. Can I remove some pages or sections?

A: Yes! One of the best things about Showit is its flexibility. You can add, edit, or remove any page or section. Not every entrepreneur needs 25+ pages on their site, and that’s okay. Start with the pieces that serve your brand best and add on later if needed.

Q: Can I add my own brand colors and fonts?

A: 100% yes. Aperol Spritz comes with beautiful fonts and a stunning color palette, but everything is fully customizable. Want to swap the blush tones for bold jewel shades? Go for it. Prefer serif fonts over modern sans serif? Easy to update. The template gives you a strong foundation, but the final look will reflect your brand.

Other questions you may have:

• Do I need professional photos to use this template? – Strong, consistent imagery is key. If you don’t have a big portfolio yet, this may not be the right template for you.
• What if I need help with the writing? – I always recommend working with a copywriter for a site this size (and you’ll get my free content document when you purchase through my link).
• What if I start DIY-ing and get stuck? – That’s what my customization services and strategy sessions are for. We can jump in where you need support.

Final Thoughts

The Aperol Spritz template is visually stunning, strategically strong, and endlessly customizable. It’s not for everyone, but for established entrepreneurs ready to step into a higher-end online presence, it’s an absolute gem.

I can’t wait to start designing with this template and helping creatives make it their own.

👉 Get Aperol Spritz today

Ready for a site that looks gorgeous and works strategically? Apply to work with me and let’s turn this template into your most powerful business tool yet.

xo, J