Valencia Template by Tonic Site Shop: A Showit Template Review

After customizing the Valencia template for several clients, I wanted to share a behind-the-scenes look at what it’s like to work with—and who it’s best suited for. This isn’t a sales pitch. It’s a practical, no-fluff audit of what this template does well, where it takes a little extra work, and how you can make it work for your business if you’re considering it.

If you’ve had your eye on this bold, editorial-style template but aren’t sure if it’ll suit your brand or content, this is for you.

The Quick Take

Valencia template is modern, eye-catching, and highly customizable. It relies heavily on great visuals (so if you’ve invested in brand photography, this one’s for you). It’s built on the Showit platform, which means drag-and-drop flexibility, zero code, and full creative control.

But just like any template, there are strengths and a few things to be aware of before diving in.

This Showit Template is For You If…

✔️ You want a site that makes a strong visual impact

✔️ You love bold design elements and layered movement

✔️ You already have beautiful brand photography (or plan to)

✔️ You want a template you can fully customize without touching code

✔️ You need flexibility to showcase different services, freebies, or portfolios

✔️ You want a site that looks elevated—but is still easy to update

This Showit Template Might Not Be For You If…

❌ You don’t have strong visuals (this layout depends on impactful photos)

❌ You prefer a soft, minimalist style without bold animations

❌ You need very custom functionality (like e-comm or complex forms)

What I Love About Valencia Template

It’s Beautifully Designed, But Practical

Valencia template isn’t just pretty—it’s smart. The layout makes it easy for your audience to flow through your site without confusion. There’s a clear content hierarchy, built-in conversion points, and plenty of room for your message to shine.

The Typography is Spot On

The fonts are bold, elegant, and legible. Even when you swap in your own brand fonts, the design holds up beautifully. You can play with font combinations, sizing, and weight, without messing up the layout.

You Get So Many Canvas Options

TONIC templates come packed with extra canvases—think: opt-in promos, testimonials, service layouts, process walkthroughs, even multiple about page options. You can easily show/hide what you don’t need, or duplicate and tweak to make it your own.

Built-in Animation Adds Movement

Scrolling elements, split screens, and parallax-style features give your site dimension and polish—without needing code or plugins.

Strategic Page Layouts

From services to about, every page is thoughtfully designed. One standout? The “This is Right for You If…” canvas. It’s a great way to focus attention and help your dream clients self-identify quickly.

A Few Things to Keep in Mind

1. Photo-Heavy = Photo-Dependent

This design leans heavily on imagery. If you don’t have great photos (yet), the impact may fall flat. I recommend planning a brand shoot or curating high-quality stock before customizing.

2. Adding video

There’s a canvas that uses a video clip with a screenshot of the template. You can’t just change a single screenshot—you’ll need to replace the full video. It’s doable, but something to be aware of if you’re skipping video content.

3. Content Blocks Need Consistency

Testimonial cards and multi-column sections need consistent text length for clean alignment. If one card is longer, it throws off the visual balance. Plan ahead or be ready to tweak.

4. Showit Makes It All Easier

This isn’t template-specific, but it’s worth saying. Showit makes customization incredibly intuitive. Every canvas in Valencia can be adjusted visually, without needing code. So you can update your fonts, photos, layout spacing, and text right on the page. If you’ve ever struggled with WordPress builders or template lock-in, Showit feels like a breath of fresh air.

My Final Verdict on the Valencia Template

Valencia template is a gorgeous, strategic option for service-based businesses who want their website to look custom, but need the structure and ease of a proven template. It’s especially great for creative entrepreneurs, personal brands, and photographers who want an elevated aesthetic without the overwhelm.

Still on the fence?

You can check out the Valencia template here (get 15% Off when you use code JOANNA), or reach out if you want help customizing it.

Need help with the customization? Let’s chat!