Backlinks: The Basics you need to know
Backlinks are incoming links to your website from an external website.
Backlinks are important because they show Google that your site has credibility. This external website a sign of trust. They are vouching for you that your content is relevant.
This part of SEO is done off your website. Contacting vendors and venues that you’ve worked with before is a great place to start. I encourage photographers to create a featured venue page or a favourite vendors page, one-click off of their home page and then put in the vendors there that you’d like to get backlinks from. Then when you contact them to ask for a backlink, you can let them know that you’ve already done that for them.
Backlinks are important for Search Engine Optimization. It gives your website more credibility with Google. Having lots of quality links will help boost your website’s SEO.