Mac & B Events

TONIC Rose Royale Template

Rich & Happiness

TONIC French 75 Template

Brynn Burke Photography

TONIC French 75 Template

Perennial images

TONIC Martini Template

fall 2023 tonic designer contest winner

take a look at these recent projects:

As our friends at TONIC say, forget everything you think you know about templates. It's time to utilize the power of done-for-you design PLUS the eye of a skilled designer to custom-fit your website like a designer gown. Take a look at these recent projects, and mouse over to see the original template. 

Your Vision. Your Website.

A tangible baseline

TONIC's templates are already designed programmed to perfection, built with pages and pages of stunning, customizable sections. Because we can see what's available, we can easily edit, refine, and make changes.

Benefits of Starting with a Template vs. Custom Design

acCelerated timeline

Because we're tailoring a template rather than starting from scratch, the timeframe can be cut down significantly. While custom sites with my studio typically take between 4-6 months, a template customization can happen in as little as 1-2 weeks. 

Proven framework 

TONIC's templates are my favorite in the industry because their strategy is second to none — they're designed with a proven sales strategy and built to convert. 

how this works

Customization Experience

Brand Consultation

We'll meet virtually to discuss your vision for your online presence — who you want to attract, what you value, how you want your website to feel, and ensure that a template customization is a great fit for your brand / what custom elements, if any, would be required to end up with a finished product that makes you excited to show up online.

Select A Template

We'll work together to choose the TONIC template that most closely represents the website your brand's been dreaming about. Can't decide? No problem. We've curated a selection of our favorites, and have experience knowing how to customize any design to fit your style. 


After our kickoff call, you'll have some time before your start date to provide me with images, content and anything else we'll need for success. Over a period of 2-3 weeks, we'll work closely to transform your template into something much, much more — a powerful, stunning tool for your brand and business. You'll also be given two opportunities to submit revision requests.

SEO & Blog

On page SEO will be added. The blog should also be migrated by this week, tying up any loose ends before you're ready to launch. At the end of the week we will jump on a final training call to walk you through your new website and show you how to make revisions in the future.

step one

step two

step three

step four

Launch & Celebrate!

One of the great things about starting with a template? The entire process is expedited. Our template customization projects typically proceed in a timeframe of 3-4 weeks from initiation. Launch the site you can't wait to show off and get back to doing what you love most. 👌🏼

step five

Tonic Template Customization Experience

The Design experience is designed to take the perfect pieces from your Tonic template (yes other designer templates welcome) and add custom designed elements to create an authentic to you website. A custom website design  in half the time.

✓ Brand & Website Discovery Questionnaire
✓ Kickoff Meeting
✓ Assistance picking out the perfect template
✓ Brand review*

✓ Showit template install
✓ Semi-custom design for desktop & mobile with up to 8 pages
✓ Customization of fonts, colours, photos, content, and branding to match
✓ Rearranging canvas order in your template
✓ Up to 8 custom canvas designs
✓ Basic SEO (Page titles / descriptions / image tags)
✓ Blog setup/migration
✓ Google Analytics setup in Showit
✓ 2 revision call
✓ SSL Certificate Setup

✓ 15% off for Tonic Site Shop
✓ Post launch zoom meeting to walk you through your new website
Content Blueprint ($79 value)
SEO Kickstart Guide ($199 value)
✓ 1 month free Showit (for new accounts)
✓ $500 off SEO FOR SHOWIT service

inquire today →

Investment 4500

The experience includes:

prices in USD. payment plan available.

turnaround 2 weeks

Complete Brand design
SEO for Showit (keyword research & writing)
✓ Shop page with checkout using Thrivecart or Shopify


"I highly recommend Joanna Moss Creative. Not only will it look great but she will give you a website that attracts your ideal clients with her SEO expertise. "

— macandb Events

"Deciding to have Joanna build my website was honestly one of the best decisions I could have made. There is absolutely no way I could have had the beautiful new website I have if I did it myself-even with a template."

— brynn burke

Frequently Asked Questions

Heck No! The Tonic Template Customization process will ensure that your template looks like a custom website and is authentic to your brand.

Since I'm starting with a template? Does that mean I'm going to up with a site that looks like everyone elses?


All website designs are create on the Showit platform. It’s the best, most customizable platform on the market. Blog templates are designed in Showit for WordPress.

What platform will my website be on?


Of course! I love SEO, it satisfies the logical side of my brain. I have created the SEO Kickstart guide that is included with this service. It will walk you through keyword research and implementation. You can also add SEO Foundations services to your Showit template customization project.

Will my website be searchable on google? Do i need seo?


Yes of course! Showit is a drag-and-drop website platform, so you can easily update your website. Showit template customization service comes with a pre-recorded Loom video walking you through your website showing you how to do this.

Will I be able to make changes to my website later?


Book your spot

Let's design a website to show off your photography in a way that attracts ideal clients. So you can see more profit in your business.

Ready to elevate your


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